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Feminist Development Communication : Empowering Women in the Information Era / Edited by Subhash R. Joshi and Kiran Prasad. 1st ed. Delhi, The Women Press. 2009. xvi, 376 p. ills. 23 cm. (Empowering Women Worldwide Series - 3).

ISBN: 8189110209     KK-72281

"A lot is already written on development communication, but this book addresses feminist perspectives on development communication. The scope of the book extends to a variety of perspectives and sharing personal experiences as well as contemporary issues on theory, practice and processes of women's empowerment. The book is divided into three well organized sections which theorizes, contextualizes and reassesses the field feminist development communication. The chapters in this volume will provide a critical evaluation of the field of feminist development communication and the interrelationship between media, gender and development studies.

The six chapters in Part One, Theorizing Feminist Development Communication, address the complex intersection in development of women of forces - historical, cultural, political, social and economic with the rise new media, the Internet and various forms of networking. Part Two, Reassessing Feminist Development Communication, contains six chapters that explore the images, representations, self-identities, myths of women's modern identity in the mass media which act as barriers to and present opportunities for women's empowerment. The four chapters in Part Three, Contextualizing Information and Communication for Women's Health, examine the role and performance of communication in women's health empowerment.

Communication forms an integral part of all strategies focusing on development of women; this volume will serve as a reference book for feminist theoreticians, policy makers, social activists, academicians, researchers and students in several disciplines who are passionate about women's development and empowerment. The volume will advance the general understanding of feminist development communication and many of the processes, practices and institutions involved in empowering women worldwide."
                                                                                                                               [from Blurb]

Contents

Editors and Contributors

Introduction

1. Feminist Development Communication : Mapping the Field / Kiran Prasad and Subhash R. Joshi

Part 1
 Theorizing Feminist Development Communication

2. Communication and Women's Development : International Policy Debate and Analysis / Kiran Prasad

3. The Gender Technology and Power Paradox of Women's Empowerment in the era of ICTs in the Developing World / Kutoma J. Wakunuma

4. Re-visioning Development Communication in Africa : A Feminist Perspective / Christine Butegwa

5. `Making every Voice Count'! Empowering Women through Mass Media in Southern Africa / Patrica A. Made

6. Writing the Female Body : Discourses and Transgressions on Arab Satellite Channels / Salam Al-Mahadin

7. Global Media and Eroticization of the Girl Child : Uphill Battle for Women's Empowerment in India / Kiran Prasad

Part 2
 Reassessing Feminist Development Communication

8. Empowering Women through Information : The Bayja Experiment / Vasudha Joshi

9. The Impact of Two-Dimensional Women in the Media : A Psychological Perspective / Nandini Diwan

10. Women's Autonomy and Communication : Opportunities for Empowerment / Poornima Tapas

11. Dispelling Gender Myths in Advertising : A Critical Feminist Approach to Empowerment / Sagarika Golder

12. Women, Entrepreneurship and Communication : Intersections of Gender and Power / Mira K. Desai

13. Feminist Issues and Cultural Motifs in Tamil Films / D. Nivedhitha and I. Arul Aram

Part 3 
Contextualizing Information and 
Communication for Women's Health

14. Women, Media and Health Information / Arbind Sinha

15. Innovative Strategies for Communicating Sex Education and Women's Health / Sanjeevanee Kelkar

16. Health Issues and Concerns in Women's Magazines / Waheeda Sultana

17. Reproductive Health Communication and Utilization of Health Services among Slum Women / M. Haripriya and Kiran Prasad

"Subhash R. Joshi works as a freelance Consultant for Social and Communication Research. His areas of specialization include Communication Research, Media Studies, Media Software Planning and Documentation.

Kiran Prasad is Associate Professor in Communication Studies, College of Applied Science at Salalah, Ministry of Higher Education, Oman and Professor in Communication and Journalism at Sri Padmavati Mahila University, Tirupati." 
                                                                                                                                [from Blurb]

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